There are three main areas where you’re costing yourself time, money, customers, and leads, and I bet you don’t even realize it. As entrepreneurs, especially when we’re starting out, we try to cut corners and get scrappy, but I’ve experienced first-hand why it’s so important to call in the pros on things like taxes, paid advertisements, and copywriting.
In this episode, I break down what opportunity cost is and how to avoid those painful lessons by relying on experts to help you out, even on things that you consider to be in your zone of genius.
Episode Timeline & Discussion Questions:
(1:14) Welcome back to The Chris Harder Show. Today, Chris is explaining the three things that entrepreneurs shouldn’t be doing on their own.
(2:40) Chris illustrates why you shouldn’t be doing your own taxes, bookkeeping, and payroll.
(5:20) The second task you should hire out for is paid advertising, particularly on Facebook and Instagram.
(8:07) The last tasks are copywriting and website building.
(10:33) Chris talks about opportunity cost.
(12:18) Chris reminds listeners of his formula for calculating your hourly rate as an entrepreneur.
(13:31) Chris asks listeners to share the podcast and leave a 5-star review.