R.T. Custer is the founder and CEO of Vortic Watch Company, these incredible, reclaimed 100-year-old pocket watches turned into modern day wrist watches without losing any of their original integrity. He’s turned these living pieces of history into a million dollar company. He started this company in college, and he is a perfect example of what can happen when you take any crazy idea you may have and execute on it.

Question Highlights:

• Where did the idea for this company come from?
• How do you ensure your product works for a hundred years?
• Do you have trouble finding people qualified to do this work?
• How do you compete with the big watchmakers?
• Why is this blowing up among entrepreneurs?
• What is the best business lesson that you’ve pulled from history?
• Why do we feel scarcity around building up the team we need?
• Where are you taking this company in 5 years?

Guest Bio:

R.T. Custer is an Entrepreneur living in Fort Collins, Colorado with his girlfriend and 2 young sons. R.T. grew up on a Christmas Tree Farm near Reading, Pennsylvania and attended Penn State University where he studied Industrial Engineering. Besides helping to run the family farm, his first entrepreneurial journey was a franchise of College Works Painting, an MLM in the exterior house painting business. R.T. started Vortic Watch Company in college and has grown it to a 7 figure company through the help of his team and advisors. Vortic manufactures one of a kind wristwatches using antique American pocket watch mechanisms. Vortic’s tagline is “America Wasn’t Assembled, It was Built” because they make one of the only truly American made wristwatches.

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